Posts tagged business strategy
How A Business Spring Clean Can Help You To Make More Money

I don't know about you but I quite like having a business spring clean; at any time of year, actually (and often multiple times in a year!).
Having a good clear out of stale processes, re-visiting products and services in light of customer feedback, combing financial records for savings, and updating sales and marketing resources/collateral, which then sharpens and clarifies the overall business message, just puts a new sense of purpose into what I'm doing.

Given that spring is a while away yet, I thought I'd preempt it by sharing some of my fave tips from my e-book '88 Ways To Make More Money From Your Business - Starting Today'.

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Three Suggestions For Great Business Reads

If you've been playing close attention to my blogs, you'll know by now that I am an avid reader, so it's probably not going to be much of a surprise to you to learn that I will be settling down with a couple of books over the Christmas and New Year break.

So, in the spirit of caring and sharing, I thought I'd give you a heads-up on five of my all-time favourite business books - if you're looking to boost your knowledge around all things entrepreneurial, these are definitely worth a read.

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Why Being At The Cutting Edge of Your Specialism Is Key To Business Success

I love to learn. In fact, if I could spend the rest of my life reading and studying, I'd be a very happy lady. Last year, I read 75 books (that might sound like a lot but in 1982, during my six week summer holiday alone, I read 50. I admit it, I am addicted to reading...); and I have a pile of 16 books to read at the moment. All subjects, all genres, all eagerly awaited.

I've also, almost, applied to study for a Masters degree, twice, in the last twelve months. This is a nuts idea because I just don't have the time right now; although there's that optimistic part of me that tells me that's not true - I'm sure I must have some free time somewhere... (I don't). (Well, not unless I want my head to explode from the stress).

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How To Bring In Clients You Really Want To Work With

When we start a business, we will take any clients we can get our hands on. Sometimes they don’t even fit our product/service brief – we just want the income. And that’s understandable.

The problem is that working like this over a long period of time sets us up with the wrong mindset. It means that we will often end up continuously working with clients who don’t pay our desired rate (often we discount to get them), can be time consuming, and leave us feeling stuck with our ‘lot’.

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